Ralph Lauren.
Connecting people through stories and culture.
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As brands need to constantly innovate to connect and engage with clients, we provide inspiration as levers to ease transformation. Polo67 is the brand’s exclusive approach to opening vintage and heritage collections to its communities. We worked with Ralph Lauren to create a new brand identity for Polo67 and position it as an exclusive access to its heritage and culture.
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Brands connect with their communities way beyond the end product. Going beyond purchasing transactions and cultivating a dialogue is another way to interact with a brand.
This is what the RL MAG stands for. RL MAG is a print and digital magazine that immerses you into the world of Ralph Lauren with a focus on inspiring places, people and culture that speak to the brand’s aesthetic.
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